Following My Google AdSense account being disabled someone from Chitika offered me via Facebook comments to bring my revenue to a whole new level by becoming a Chitika publisher today..
What? A whole new level? That's great! I'm all for it!
"Chitika allows you to display ads on your website, blog, app or mobile site, with content from our high-quality network of advertisers. Chitika offers search-targeted, mobile, and local ads to best target your users. Become a publisher today and bring your revenue to whole new level with Chitika."
So I've put a Chitika ad unit to replace my AdSense ad unit. Same location, same size, same traffic..
I won't go into details about AdSense earnings because I don't have access to my account anymore, so I can't give you precise stats about this ad unit like I could before (well I couldn't because of the adsense rules prohibiting talking about any specific stats) but I think I can show you the Chitika earnings stats and just for your information, as you know probably if you're a member of Best-Reviewer.com and have your adsense ads displayed on the site, the CPC is over $0.2 which for me was good, because I think a CPC of $0.1 is honest, so anything above is great.
But on Chitika it is not the case, it is a whole new (lower) level, here are the stats:
From August 13th to August 28th, it's 2 weeks..
The eCPM with adsense for this ad unit location was about $3 if I recall well, because the CPC was higher but also the CTR was higher, because of better related ads to the content of each page. Probably in part because the ad inventory of adsense (adwords) is larger than the ad inventory of chitika, and also perhaps their content matching algorithm is better which wouldn't be surprising seeing that Google is the most well known IT company in the world and Chitika is just well, chitika.. :-)
In Chitika dashboard they don't show you the CPC, you have to calculate it yourself, it's $12.42 / 441 = $0.028, so $0.03
Which could be worse in fact, it could be $0.01 so I guess I'm lucky, and anyway, $12.42 with Chitika is a lot better than $0 with AdSense.. So if you still have your AdSense account, don't try Chitika.. If you don't have your AdSense account anymore, then go ahead and become a Chitika publisher TODAY to bring your revenue to a whole new level!
Also note that in Chitika they have some blablabla about the level of your site and the quality (ie. CPC) of ads your ad units can display.. Well there are three unoriginally-nammed but very understandable levels, bronze, silver and gold.. Nobody can stay at bronze level you get upgraded automatically to Silver just to give a boost to your ego and then you can ask them to consider your site for gold level and best-reviewer.com has been "Pending Approval for Gold" since Apr 13, 2012... Yes I did apply way before being banned by adsense, in fact I didn't plan on being banned by adsense at all, but following their mistake in march 2012 and disabling the ads on best reviewer for 2 weeks in March, I was starting to explore other means to monetize the traffic.. just in case..
Well, I don't know what the Gold level would bring in terms of CPC with Chitika, but anything more than $0.03 would be good too.. As I said before I consider a $0.1 CPC to be honest enough.. So maybe the gold level is the answer.. :-)
What you need to get to this gold level is not clear at all, couldn't find anything in their FAQ except for this..
The Silver-Level ad Program
If your account is approved for Silver-Level ads, you are most likely pending review for Gold. To view the status of your domains, you should login to your account, click on the "My Account" tab, then click "Approved Domains". If you do not see all of your domains listed on this page, then add them to the box provided.
It is important that you are running Silver-Level ads on your domain while pending review for Gold. This way, we are able to monitor the quality of your traffic for faster Gold approval. Login now to get stared.
The Silver-Level ad program has a smaller advertiser-base than Gold-Level. What this means is there may be less ad coverage for your traffic. In other words, not all of your search traffic may see a Chitika ad on your site. Once you are approved for Gold, this may increase.
There are currently many domains awaiting review for Gold, so the review time could be lengthy. You will be notified with any status changes to your domain(s) via email, so please be sure your email address is correct (see the "My Account" tab after you login to your Chitika account).
To expedite the review process, we are focusing on larger websites first. If your domain receives at least 5,000 search impressions a day, or if you earn at least $10,000 in advertising revenue per month, please contact email@example.com to see if you qualify.
So really, with the recent penalty from google search, the 5,000 search impressions a day is not going to happen anytime soon.. :-)
I know that for you all members of Best-Reviewer.com my adsense account being banned is not such a bad news afterall because your ad unit get to be the first one, so you get the best paying ads and that's cool, but still everyone needs to think about what happens on the day when adsense gives you the boot, and one should not do like me and delay everything to until that happens.. Explore other ways of monetizing your traffic, or making money online in general, in any case it is best not to let adsense earnings be too large a percentage of your overall online income, invest time in earning from other sources even if it is more difficult at first to learn the ropes..
That's my advise, but it's yet another case of do as I say and not as I do. :-)