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Best Review - Top 4 How to Market and Promote a Book Online
he problem with books is that, to their writers, they are like children, authors lavish love and attention into writing their books, they love them and they cherish them. Many authors also think that they will be as well received and valued by a discerning public as they are by themselves. Write it an they will come is the old adage.
But there are many, many authors that will tell you, through bitter experience, that this simply is not true. The public will not come flocking to your online URL address, singing your praises and asking when you are going to write another book.
No, for the vast majority, I am afraid not. A book is after all, no matter how much blood sweat and tears you put into it, another product. A product that also has to be marketed and in a very fierce, competitive niche.
Write it for sure, you need to, but don't be naive, it will not sell itself. That is why you need to apply some common sense to your book writing journey. Why you need to think about who will buy your book, even before you start writing it. How you will ensure it is produced to a high standard and how you will promote it in the market place once it is published.
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The bottom line is for most authors, the task of getting your book written and published is just the beginning of a long journey. Getting your book in front of a highly critical, paying public is an exercise in marketing and if you really want to sell your book you do need to take on the role of promoter and marketer. You will need to court publicity, answer questions, write articles and publish press releases. Ideally using your own website or blog as a launch platform and adopting the latest online marketing techniques to help you get found by search engines and on social media sites.
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This Top 4 How To Market & Promote A Book Online has been created by our member BrianRS whose website you can visit here: Web Marketing, SEO and Social Signals.
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